Optima Insights connects your most important business data in one dashboard so your leadership team can make clearer, better decisions in real time.
Standard reports show you what happened. They rarely show you why or what to do about it. Not to mention, you must connect the dots through different accounts and platforms.
The results: Decisions slow down, follow-up requests pile up, and the real insights stay buried inside the spreadsheets.
Optima Insights turns raw data into leadership strategy. Directed by your dedicated Controller or CFO advisor, our monthly reporting service delivers custom KPI dashboards built specifically for your business goals. Your advisor provides a written narrative of actionable insights and guides your monthly meetings to ensure you know exactly what the numbers mean for your bottom line. Available to all accounting clients.
Optima Insights gives your leadership team a clearer view of the business with connected dashboards built around the decisions each role needs to make.
Executive Boards
Centralized reporting highlights:
CEOs
Visibility into:
HR
Insight into:
Marketing
Clearer tracking on:
Optima Insights shifts your leadership team from reactive to proactive. Dashboards refresh daily. Reports arrive automatically. Your team can explore the data themselves, without waiting on anyone.
The result is leadership that asks better questions, moves faster, and makes decisions with confidence, without changing the systems you already use.
Your Optima Insights dashboards are designed from the ground up by accountants who understand your financial structure, your cost drivers, and the context behind your numbers. Not a generic template. This is a custom-built reporting solution, owned and maintained by your assigned controller or CFO advisor. Delivery is through a secure portal, meaning no more raw exports or email attachments.
Reporting solutions scale with your business, from clean monthly financials and KPI dashboards to full FP&A with budgeting, forecasting, variance comparisons, scenario planning, and board packages. Clients who need to go beyond the general ledger can integrate payroll, CRM, and other operational data sources into a fully unified view.
The right solution for your business starts with a conversation.
Posted on Google![]()
Teresa Kaldor11 days agoTrustindex verifies that the original source of the review is Google.
Our church has been working with Optima for a little over a year now and have been very satisfied with our experience. They have helped us work through our accounts, made suggestions for changes, and set up some new systems. Through it all, they listened to our goals and concerns. It has been a very collaborative experience across the board with everyone we have worked with there.Posted on Google![]()
Matthew Osborn16 days agoTrustindex verifies that the original source of the review is Google.
Outstanding teamPosted on Google![]()
J F189 days agoTrustindex verifies that the original source of the review is Google.
Optima provided a highly skilled senior finance resource to support our capital formation and strategic corporate initiatives.Posted on Google![]()
Ron Patterson196 days agoTrustindex verifies that the original source of the review is Google.
We have really enjoyed working with everyone at Optima Office, especially Heather Harris and Mike Zhang. We were sort of getting by using Quickbooks Online to do our accounting, however we are not accountants and could not justify hiring a dedicated accounting person. We now have access to every accounting discipline from basic accountant to controller for less than the cost of adding an accountant to the staff. Also our accounting is far more accurate and timely than it has ever been. I highly recommend Optima Office.Posted on Google![]()
Ryan Christopherson196 days agoTrustindex verifies that the original source of the review is Google.
Our Optima team is terrific to work with! Optima provides the expertise we don't have in house. Optima is a trusted strategic partner and has been extremely helpful to improving and scaling our company.Posted on Google![]()
Sam Stone248 days agoTrustindex verifies that the original source of the review is Google.
They have great small business bookkeeping and HR services! Highly recommend.Posted on Google![]()
Tom254 days agoTrustindex verifies that the original source of the review is Google.
Patt and Vivian are great to work with. Both take the time to fully understand our issues and help come up with solutions.Posted on Google![]()
Adjoin CEO316 days agoTrustindex verifies that the original source of the review is Google.
I have found Optima to be very responsive and provides great quality staff. We have utilized Optima services multiple times for different positions and it has always been seamless and has met our needs.Posted on Google![]()
Craig Rouskey316 days agoTrustindex verifies that the original source of the review is Google.
Ute, and Marie are amazing and really helped me turn Our company around! Highly recommend!Posted on Google![]()
Nicolas Breedlove318 days agoTrustindex verifies that the original source of the review is Google.
The Optima team including Taylor and Anne work great for our business. They have got us in a great position for our next level of growth.
Here’s our simple process to get started with Optima Insights:

Tell us about your current reporting challenges and what your leadership team needs to see.

We work with your existing systems and your Optima Controller or CFO to design dashboards built around your business.

Live data, automatic delivery, and the accounting intelligence to make it all meaningful.
Get the clarity, context, and confidence to act on your data. Watch the videos for more insights.
Optima Insights is our structured financial reporting service, available to all accounting clients. Each month, your Optima team delivers a complete formatted financial reporting package, with dashboards built specifically around your business, your financials and KPIs, and the questions your leadership team actually needs to answer.
It replaces Excel-based financial packages with a structured, drill-down view of your financial statements. You can review your numbers online, explore trends, and drill into transaction-level detail without requesting additional reports.
Our reporting solutions are developed for your business with your Controller of CFO Advisor. These range from your core three financial statements and KPI dashboards to full FP&A with budgeting, forecasting, variance comparisons, scenario planning, and board packages. Clients who need to go beyond the general ledger can integrate payroll, CRM, and other operational data sources into a fully unified view.
We can include as much historical data as you have visible in your financial software. If you have recently migrated from a different ERP, we can create a custom report to pull historical information from that data source, so you can see a consolidated view of your current financial and historical data.
A multi location fuel and car wash operator was piecing together numbers from seven separate systems every day, several with no API at all.
Optima built a unified reporting platform that pulls it all into one place: live fuel margin by grade and location, labor forecasting from daily payroll, and automated flash reports emailed to every site manager each morning.
No manual exports. No week old numbers.